These are just some ideas I had for provoking the audience on how to change their lifestyles in order to relieve the stress that they are putting the NHS under.

I had to think about now I would not come across as offensive and so I considered making something that was not just a poster this time. I considered ideas such as workshops or infographic videos with animations to change it up for the sake of changing and exploring different ways to design.

some of the ideas involve workshops that target primary and secondary school kids involved and make raise awareness on the effects of  what a poor lifestyle could have on them and others around them and the stress the NHS has to deal with. These ideas were inspired by my family and girlfriend who all work at the local hospital.

 

 

Here is a different form of research I have been conducting – real accounts from real doctors and nurses.

From these videos, I have come to the realisation that tackling an issue as big as the NHS and how it is run is far too complex to ever find a specific solution to so I will need to find a more specific angle.

The last video research of the TED talk enlightened me that a large majority of illnesses and diseases are all preventable (things like smoking, drinking, poor diet and not exercising). And the growing number of people living longer mean there is a larger population to care for and it is putting stress on the NHS. It is not down to underfunding as the NHS’ funds increase every year.

So I am thinking to target my focus to something specific within the NHS. Something to raise awareness to encourage without offending the public to change their lifestyle for the better in order to relieve the stress on the NHS.

What I see:

• a group of medical staff
• very diverse group
• seems like a positive vibe in the image
• seem to be in a clinic of some kind

What makes me think that:

• the medical staff are in uniforms to connote that they are at least nurses
• the doctors robes communicate to the audience that they are doctors

What more can I find:

• the white background along with the white doctor robes allow for the doctors in blue to stand out more
• possibly highlighting their importance over the others?

What I see:

• a busy hospital lobby/staff area
• a nurse looking exhausted

What makes me think that:

• the nurses facial expression gives the impression that she is about to collapse from over work
• everyone in the image does not seem positive due to their facial expressions
• no one has positive body language -having an up-straight body posture makes them seem deflated

What more can I find:

• blurred background connotes that the nurse is in her own world
• the world around her is a blur because she is overworked and needs a break
• the world around her seems to be speeding passed her

What I see:

• protesters
• signs on sticks
• a banner
• signs and banner has slogans on them relating to the healthcare service

What makes me think that:

• the red type and colour is used to draw the audience’s eye
• the red also creates a notion of emergency
• this is emphasised by the protest which seems urgently about the healthcare system
• the assumed doctors in the image are wearing their doctors robes to highlight them amongst the crowd

What more can I find:

• can deduce this is taking place in america because I see the name Obama on one of the signs

 

What I see:

• protesters holding signs
• and a banner
• three cards displaying  999
• flags with the protest’s organisation

What makes me think that:

• the white being used against the purple allows the colour to stand out and hail audiences
• nurses are wearing their uniforms to make it seem like they have just left work to come to the protest or were on their way to work
• a union of people to emphasise solidarity

What more can I find:

• purple and green are complimentary colours which makes the protest display more visible and clear

 

What I see:

• black and white image
• protesters
• holding sticks on sticks
• they look happy

What makes me think that:

• all carrying the sign which has the same slogan
• this symbolises unity
• emphasises solidarity
• black and white image – can assume it is a photo taken from a long time ago

What more can I find:

• a very inclusive group of people

What I see:

• girl in a field
• she is a skipping rope
• her right arm is holding onto an IV stand
• she is not wearing any shoes

What makes me think that:

• the split image communicates to audiences that the girl has had or will have stayed in the hospital
• could either be a positive or negative image depending on the context the audience chooses
• rope and the IV drip tube are connected to emphasise the link between the two settings

What more can I find:

• hospital lamp light is replacing the sun
• contrast between the environments
• there are some clouds in the sky – foreboding?
• clouds are possibly linked to the girl ending up in hospital

What I see:

• fisherman coloured in red
• he is holding a fishing rod and at the same holding an IV drip
• he seems happy
• he is also transparent against the drip

What makes me think that:

• smile in contrast with the Iv drip is to emphasise the effectiveness of the image
• contrast between outside attire with the assumed inside attire which will come with the IV stand
• fish is similarly positioned with the drip bag for comedic/morbid connotation – life and death

What more can I find:

• IV drip does not stand out as much as the red man
• it seems to be a foreshadowing effect almost like a symbol of one’s mortality

What I see:

• individuals undressing to reveal their work uniforms underneath
• white background connote professionalism
• facelessness allows to that the audience can self project themselves onto these figures

What makes me think that:

• the way the people are taking off their upper clothing seems very casual
• denotes how normal the people are in the poster
• makes it easier for audience to relate to them

What more can I find:

• the pose and body language of the models make them appear that they are just normal people, they are able to preform their duties when they are required

 

 

What I see:

• woman in military uniform
• half submerged in water
• modern buildings in the background
• clear sky with few clouds

What makes me think that:

• the woman’s clothes are half submerged in water to symbolise that she is part of the navy
• the top half is not in uniform to represent that she is also a normal person
• this emphasises that anyone can sign up and join their ranks
• clear skies symbolise a bright future
• buildings in a the background could be a school to communicate that she is a new recruit or it could be a location somewhere in the world to show that the navy travel all around the world to be more enticing.

What more can I find:

• she seems comfortable in the water to communicate that it does not bother her that she is wet
• there is not sea floor shown, to possibly symbolise that navy soldiers are one with the sea
• her facial expression looks focused and determined to emphasise the military aspect

 

What I see:

• a nurse in uniform
• possibly the same nurse but facing away to show a mirror image
• other image of persona facing away is in casual attire
• nurse seems ready to work and looking determined

What makes me think that:

• the nurse is wearing a widely recognised uniform associated with health and care
• her civilian clothes juxtapose the nurse uniform
• this is to emphasise that anyone can be a helping hand
• mona looks casual like her job is not too hard to entice and encourage others

What more can I find:

• the back to back pose symbolises how the two sides of her personality have a place in the work place and in her personal life as well